Book Review: The Twitter Job Search Guide

One of the most common questions I get asked during speaking engagements is 'Tell me why I should be on Twitter.'  Well, if you're a job seeker, this book answers that question and many more.  The eminently readable Twitter Job Search Guide: Find a Job and Advance Your Career in Just 15 Minutes a Day will have you excited to leverage Twitter's potential for your own professional gain before you finish the last page.

 

The book was packed with so much valuable information, I almost felt like I was getting several books for the price of one (disclosure: I did get a free review copy so that I could share my thoughts with you).  I thought I knew a lot about Twitter already, but I learned a ton from this book.  Some of my favorite gems?  How to write the most effective Twitter bio, how to write tweets that show up in the search engines, how to stay out of legal hot water, and how to attract recruiter and employers’ attention with strategic tweets.

 

Since I’m writing a book on business myths right now, I particularly liked this section that busts the current myths when it comes to Twitter and the job search:

Myth: There’s one right way to use Twitter for your job search.

Myth-buster: There’s no “one-size fits all” rule for using Twitter for your job search. Use the best approach that fits your needs. (It’s also up to you as to when and how you disclose that you are actively seeking employment.)

Myth: Twitter works for job search only in certain professions: You need to be a public relations guru, tech savvy, or experienced in using social media to land a new job through Twitter.

Myth-buster: Nonsense! Employers and hiring managers across industries and professions—from the National Hockey League to Tasty D’Lite—are finding new ways to integrate Twitter into their communication strategies. From Fortune 500s to mom-and-pop companies, organizations are finding new ways to increase consumer interest and advertise through Twitter. Police departments share public alerts and safety tips through Twitter. Nonprofit organizations and schools use Twitter to disseminate knowledge, share best practices, gather community support, and raise awareness of resources and needs. Politicians, government officials, and NGOs are increasingly using Twitter as a tool for public policy and diplomacy, from Congressmen to the White House to the Consulate General of Israel and Canada’s National Aboriginal Health Organization.

Myth: Twitter can only help you meet people online.

Myth-buster: Your Twitter job search is not limited to online connections. Although several Twitter accounts interact with users through “bots” (automated code that generates responses to users), the majority of Twitter handles are used and maintained by real people. Relationships that begin electronically can translate into powerful connections in person. Many Twitter users regularly broadcast local networking and professional events. You can expand your circle both on- and offline through “tweetups” (community gatherings), charity fund-raisers (Twestivals), and other events you learn about through Twitter.

Comments

[cigarette smoking fetish]

well done, that's what i call A REAL BLOG!!!
let's see if you can continue with the good work, a blooging is not only write words, you have to commited with the subject, learn about it, known every detail, be in touch with the readers, i'll guess you fullfil the profile...
Jajajajaja, keep it this way, you're doing just fine!!! =D

V. Alucard